Meet the Founder

Hello! My name is Asheena, and I am thrilled to introduce myself to you as the founder and lead service provider for Eden Beauty Bar. As an esthetician with 6+ years of experience, I have had the privilege of learning and performing several life-transforming spa and beauty services over the years. I believe that beauty isn't just about physical appearance; it encompasses inner radiance, self-care, and confidence. Through this company, I aim to inspire and empower individuals to embrace their unique beauty and nurture their well-being. My vision for this company goes far beyond just providing lash extensions and sculpting eyebrows. For me, I know I wanted to create a safe space for the working professionals, caretakers, and life-givers of society to come relax, enhance, and perfect their look. Sometimes the stress of the week can get a bit overwhelming so I’m super happy that I can provide a positive and serene space for people. I really love to help individuals look their best and feel their best.

My journey into the world of beauty started from an early age, as I found solace in exploring different skincare routines, experimenting with makeup, and understanding the science behind it all. Over time, my curiosity grew, and I delved deeper into the realm of beauty, eager to learn and share my knowledge. After esthetician school, I worked as an employee for various spas and beauty salons and learned that there was sometimes a lack of effort, customer service, and genuineness. I was inspired to embark on my own business journey with the intention of meeting the needs of clients who sometimes felt unheard or unsatisfied with other service providers. One day, I decided to leave my job with an offer of an 80k salary on the table to follow a dream. I started in my mother’s garage with a handful of clients and very little income. I faced many challenges building from the ground up and even sacrificed the financial stability that I was used to. With every challenge I faced, somehow I held on to my passion and grew the business within months. It is important that this company reflects my commitment to authenticity, integrity, reliability, and empowerment.

Moreover, I aim to cultivate a warm, inclusive, and supportive environment where clients feel motivated to embrace their individuality and flourish in their own beauty journeys. Esthetics has always allowed me to be expressive and creative. I love the idea that I can create something that people can appreciate and enjoy. My time as an esthetician instructor helped me realize that I am extremely passionate about helping people discover their full potential. When you’re a teacher, that’s your job. I want to see people leave my salon better and more knowledgeable than when they came in. It is so important that clients know about the right post-service aftercare, skincare routine, and customized styling that is best for them. That is what I am about. Solving problems, educating, and being creative! Remember, beauty is a reflection of our unique selves, and by embracing it wholeheartedly, we can radiate confidence and inspire others to do the same.